Effie Awards
Saudi Arabia

Effie Saudi Arabia is a local program aimed at recognizing the outstanding work and leaders of marketing effectiveness in the Kingdom.

After 14 successful editions of the MENA Effie Awards – the regional program renowned for celebrating effectiveness and outstanding marketing campaigns, has expanded its reach to honour KSA’s local talent with this initiative. 

This localized program invites agencies and brands from Saudi Arabia to showcase their most impactful campaigns. From the heart of the Kingdom, Effie Saudi Arabia is searching for marketing masterpieces that redefine effectiveness and set new standards in the industry.

Effies are the only awards that celebrate marketing effectiveness by looking at all facets of a marketing campaign from the objective to the execution right down to the impact. The local program will spotlight ideas that work and encourage thoughtful dialogue about the drivers of marketing effectiveness.

The Effie Awards are known by advertisers and agencies globally as the preeminent award in the industry, and recognize any and all forms of marketing that contribute to a brand’s success. For over 50 years, winning an Effie has become a global symbol of achievement. Today, Effie celebrates effectiveness worldwide with over 50 programs across 125 markets, including the Global Effie’s, regional programs in Asia-Pacific, Europe, the Middle East / North Africa and Latin America, and national Effie programs, recognizing the most effective brands, marketers, and agencies globally, regionally, and locally through the coveted effectiveness rankings, the Effie Index. The ambition is to equip marketers everywhere with the tools, knowledge, and inspiration they need to succeed.